mission statement & range of services
Our business activities include visual communication, museum and exhibition design as well as signage and information systems. With a close team of designers and architects, we create and plan projects for museums, institutions and companies, with a focus on contemporary history, science and art history.
Bertron Schwarz Frey, Netzwerk für Gestaltung combines the idea of meaningful design that arises from a consistent, constructive, inspired design process and the conviction that good solutions are created in a team of different disciplines and in dialog with scientists and curators.
We accompany participative conception and design processes with experience and commitment, focusing on the visitor and their needs for information, interaction and contemplation, entertainment and experience. The mediation strategy involves the visitor, engaging them with heart, hand and mind.
Profile
Bertron Schwarz Frey, Netzwerk für Gestaltung GmbH has a long history of experience and expertise. Aurelia Bertron and Ulrich Schwarz founded Bertron & Schwarz, Gruppe für Gestaltung GmbH in Schwäbisch Gmünd in 1988. In 2000, Claudia Frey joined as an additional partner and the office was renamed Bertron Schwarz Frey GmbH, based in Berlin and Ulm. In 2023, after many years of successful collaboration, Monika Richter and Felix Becker became additional partners. Our core team has an established network of other specialists, e.g. for lighting design, media planning and illustration.
Felix Becker Dipl.-Ing. Interior Design
He is an expert in the spatial design and planning of exhibitions in all service phases and a member of the BW Chamber of Architects. His particular area of expertise is the construction of display cases and individual solutions for the correct presentation of exhibits in terms of conservation.
Aurelia Bertron Dipl.-Designer
She has an outstanding range of experience in graphic design, corporate design and exhibition design. Her particular expertise is in conceptual processing of content and its visual implementation as well as exhibition graphics and color concepts.
Prof. Claudia Frey Dipl.-Designer & scenographer
Her professional focus and passion lies in the holistic conception and scenic design of museum and narrative spaces. Since autumn 2010, she has also been a professor for „spatial communication design“ at the Faculty of Design, Technical University of Applied Sciences Würzburg-Schweinfurt.
https://fg.thws.de/personen/prof-claudia-frey/
Monika Richter Dipl.-Designer
Her focus is on visual communication that presents content in an understandable spatial context. She is an expert in graphics, from the conceptual idea to implementation, with a sensitive eye for typography and graphic details.
Prof. Ulrich Schwarz Dipl.- Designer & exhibition designer
His profound knowledge and decades of experience in the field of museography and exhibition design characterize the wide range of references. From 1999 to 2023, he also taught as a professor at the UDK Berlin and played a leading role in various publications. Another field of work is writing studies and expert opinions.